In honor of Breast Cancer Awareness Month, Ravens players and coaches will wear pink-themed items throughout the game, including cleats, gloves, wristbands, jerseys and Gatorade towels.
The Ravens will honor breast cancer awareness before the game in multiple ways as well. The American Cancer Society will give out 40,000 pink ribbons to fans as they enter the stadium Sunday evening. Also, close to 20,000 fans in the stadium will take part in a card stunt, showcasing the team and NFL’s support of breast cancer awareness and prevention, just before the singing of the National Anthem.
The national anthem will be sung by country superstar Martina McBride. McBride will be joined by close to 50 women, a combination of breast cancer survivors and those currently undergoing treatment, during the pregame tribute.
Along with the players and coaches, the cheerleaders will sport pink poms-poms, the Marching Ravens will wear pink plumes and Poe will wear a big ribbon.
Game-worn pink merchandise will be auctioned at www.nfl.com/auction, with proceeds benefiting the American Cancer Society.
In 2010, the NFL and its players donated more than $1 million to breast cancer awareness, prevention and research efforts as a result of the A Crucial Catch campaign, with the majority of the donation coming from the sale of pink NFL Auction items.