Rise in record give O’s viewership on MASN a boost

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  Pete Kerzel

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  August 20, 2012 4:46 pm

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You know all the numbers by now: How the Orioles have made themselves a player in the wild card race, how they’ve made August baseball in Baltimore relevant on a national scale, how clubs managed by Buck Showalter historically show a significant improvement in his second full season at the helm.

But the improvement in the Orioles’ numbers aren’t solely in the win-loss column.

This season roughly 62,000 viewers are watching Orioles broadcasts on MASN versus the 44,000 viewers-per-game…You know all the numbers by now: How the Orioles have made themselves a player in the wild card race, how they’ve made August baseball in Baltimore relevant on a national scale, how clubs managed by Buck Showalter historically show a significant improvement in his second full season at the helm.

But the improvement in the Orioles’ numbers aren’t solely in the win-loss column.

This season roughly 62,000 viewers are watching Orioles broadcasts on MASN versus the 44,000 viewers-per-game average that tuned in last season. That’s a 41 percent increase over 2011 in the Baltimore market.