MASN and ICE CUBE’S BIG3 Launch Programming and Community Impact Partnership


3 on 3 Professional Basketball League is the Hottest Growth Property in Sports

Growing Ratings and Community Impact Programs is Focus of MASN-BIG3 Partnership

Network Joins CBS Sports as Media Home to BIG3

MASN to Carry 52 BIG3 2023 Games Throughout its Seven-State Television Territory

LOS ANGELES and BALTIMORE, MD – June 20, 2023 — The Mid-Atlantic Sports Network (MASN) and Ice Cube’s BIG3 pro league are joining forces to launch a programming and community partnership, bringing the excitement of televised three-on-three basketball to seven new states. This historic partnership will allow for viewing 52 professional 3-on-3 basketball league games this summer, starting later this month.

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